Bath & Body Works is famous for its candles, but their winter-themed “Snowed In” design sparked unexpected outrage when customers noticed an unsettling resemblance to Ku Klux Klan imagery.
The candle, featuring a three-wick design and winter-themed packaging, was meant to symbolize paper snowflakes. However, many pointed out that the white shapes on the label appeared to resemble hooded figures with eyeholes. Social media erupted with criticism, and memes quickly surfaced, dubbing it the “Klan Krismas Kandle.”
The backlash led Bath & Body Works to issue an apology, calling the resemblance “unintentional” and promising to review their design process. The product was swiftly pulled from both online and physical stores.
Interestingly, some customers who managed to purchase the candle before its discontinuation resold it on eBay for as much as $350. An eBay spokesperson clarified that while the candle wasn’t explicitly racist, listings using offensive language would be removed.
This controversy highlights the importance of thorough design review processes. While Bath & Body Works apologized and acted quickly, the incident left many questioning how such a design made it to shelves in the first place.
